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Jose Cuervo Platino Tequila

Part of the Reserva de la Familia collection - Limited-Edition Ultra Premium Silver Tequila

Jose Cuervo, the world's largest tequila company, announces the introduction of Jose Cuervo® Platino(TM), a handcrafted, limited-edition ultra premium silver tequila offering an authentic and superb spirit experience.

Jose Cuervo Platino, part of the Reserva de la Familia collection, is made from 100% blue agave and is handcrafted using a unique process called "Esencia de Agave (TM)." This proprietary distillation method optimizes the tequila's agave notes resulting in a vibrant tequila of exquisite character and complexity - one that reflects the pure character and essence of Mexico's prized blue agave plant. Jose Cuervo Platino is created from hand-selected estate grown agave using the most flavorful inner portion of the agave's piña, further enhancing its distinct taste.

Handcrafted in individually numbered bottles and presented in a beautiful blue wooden display box, Jose Cuervo Platino will be available in September 2007 in fine liquor stores, restaurants and lounges nationwide.

Jose Cuervo Platino™ is the world’s best tasting Silver Tequila, thanks to the Cuervo family’s secret recipe and proprietary process – Esencia de Agave.™ This unique process developed by Cuervo master distillers starts with only the most flavorful hearts (the piñas) of the finest estate-grown blue agave.

Esencia de Agave™ optimizes the true essence and flavor of the agave for a smoother Tequila of exceptional taste and character. Every detail of Jose Cuervo Platino™ is handcrafted, from the individually numbered hand-blown-style bottles to the hand-dipped wax seal and the elegant box.

Facts:
- Only 100% estate grown blue agave is utilized.
- Each Bottle of Platino is hand crafted.
- In a blind tasting conducted by the Beverage Testing Institute, Jose Cuervo Platino received 96 points, the highest rating ever awarded to a silver Tequila.
- Introduced Fall 2007
Jose Cuervo Platino™ Reserva de la Familia - Silver



Jose Cuervo Tequila

Distillery: Casa Cuervo, S.A. de C.V. | NOM 1122 - DOT 113
Tequila
, Jalisco, Mexico

Website: http://www.cuervoplatino.com/
Website:
www.cuervo.com


Last Revision - 06 March 2011 - jat
Jose Cuervo Platino Tequila - Ultra Premium